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Usually we jump right in to building something, maybe with some initial investigations or spikes, but in general there's no defined process for that stage before we start iterating. Introducing D&F! This process is taught by Pivotal Labs, now VMWare (follow on all social media) and was brought in to my last company. The results have been noteworthy each time. You may go in believing you will build one thing, and you may find yourself come out with something quite different at the other end, along with many other surprise insights along the way. We'll talk you through a D&F that we carried out within the company for a Research project and take you on the journey of discovering the problems, and then and validating the solutions. Let's build the right thing and build it the right way :)